Social Media Sizes and Limits

Every image size and upload limit a creator needs, for Instagram, TikTok, YouTube, X, Facebook, LinkedIn, Pinterest, Twitch, Kick and Discord. Checked November 2026. Click any row for details and a free tool that makes your file fit.

Image sizes

PlatformImageSize (px)RatioFile limit
InstagramPortrait post1080 × 13504:5—
InstagramGrid-fit portrait (3:4)1080 × 14403:4—
InstagramSquare post1080 × 10801:1—
InstagramLandscape post1080 × 5661.91:1—
InstagramStory or Reel cover1080 × 19209:16—
InstagramProfile photo320 × 3201:1—
TikTokVideo cover1080 × 19209:16—
TikTokProfile photo200 × 2001:1—
YouTubeThumbnail1280 × 72016:9Under 2 MB when uploading from a phone, 50 MB from a computer.
YouTubeThumbnail, 4K3840 × 216016:9Under 2 MB from a phone, 50 MB from a computer.
YouTubeChannel banner2560 × 144016:96 MB or smaller; at least 2048 × 1152.
YouTubeProfile picture800 × 8001:1—
YouTubeShorts thumbnail1080 × 19209:16—
X (Twitter)Post image1600 × 90016:9—
X (Twitter)Header1500 × 5003:1—
X (Twitter)Profile photo400 × 4001:1—
FacebookPortrait post1080 × 13504:5—
FacebookLink image1200 × 63040:21—
FacebookPage cover820 × 3122.63:1—
FacebookStory1080 × 19209:16—
LinkedInPortrait post1080 × 13504:5—
LinkedInLandscape post1200 × 6271.91:1—
LinkedInProfile banner1584 × 3964:1—
LinkedInProfile photo400 × 4001:1—
PinterestStandard Pin1000 × 15002:3—
TwitchProfile banner1200 × 4805:2Up to 10 MB.
TwitchOffline screen (video player banner)1920 × 108016:9Up to 10 MB.
TwitchAbout panel320 × 1602:1Up to 2.9 MB.
TwitchProfile picture256 × 2561:1Up to 10 MB.
KickOffline banner1920 × 108016:9Keep it under about 4 MB.
KickProfile banner1920 × 108016:9Keep it under about 4 MB.

Video and upload limits

PlatformShort answer
Discord File Size Limit20 MB for free accounts
TikTok Video Size and Length Limits1080 × 1920 (9:16), up to 10 minutes recorded or 60 uploaded
Instagram Reels Size and Length1080 × 1920 (9:16), up to 3 minutes for the Reels feed
YouTube Shorts Size and Length1080 × 1920 (9:16), up to 3 minutes
YouTube Upload Limits12 hours or 256 GB for verified accounts
X (Twitter) Video Size and Length1280 × 720 or 720 × 1280, up to 140 seconds without Premium

The three shapes that cover almost everything

9:16 at 1080 × 1920 for TikTok, Reels, Shorts and Stories. 4:5 at 1080 × 1350 (or 3:4 at 1080 × 1440) for feed posts on Instagram, Facebook and LinkedIn. 16:9 at 1920 × 1080 (or 1280 × 720) for YouTube, Twitch, Kick and X. Make those three and you can post nearly anywhere.

Frequently asked questions

What size should social media images be in 2026?

1080 × 1350 (4:5) for feed posts, 1080 × 1920 (9:16) for Stories, Reels, TikTok and Shorts, and 1280 × 720 or 1920 × 1080 (16:9) for YouTube thumbnails and streaming banners.

How often do these sizes change?

A few times a year. Instagram moved its profile grid to 3:4 in 2025 and Discord raised its free upload limit to 20 MB in 2026. This page is updated when platforms change.